Easter Break - 05.04.16

DEVELOPMENT OF COVER SPREAD

Making, Ideate, Understand, Define

I realised that my cover was not working very well. I decided this was mainly due to the fact that I was not using space/ negative space effectively, and this was affecting the legibility of the spread and making it appear cluttered and empty at the same time. 

I realised by looking at the covers of other brochures, that they often separated text and an illustration by a solid band of colour, often white. I thought this technique could add structure to my layout.

I then decided that I needed to incorporate some form of the watercolours I have used throughout the rest of my brochure in order to tie to together and to make it less blank looking.